Humans have been eating insects for centuries, but not so much in the west. So Small Giants are smashing taboos with gourmet cracker ranges baked with cricket flour. Why? Crickets are super sustainable, truly wholesome and outrageously delicious.

Our design strategy makes the weird wonderful. We turn the perception of bugs on its head through a confident personality, loud colour palette and an orchestra of oversized crickets. Proud to be different, the oddly endearing cast no longer make you jump, they make you smile. Our rebrand changes yuk to yum and positions Small Giants as the artisan changemakers. So if you like your snacks a little unusual and a lot sustainable, we give you Small Giants.