Hard seltzer for those with a thirst for life – High Water, low calorie.
Scope: Brand Strategy, Brand Creation, Brand Identity, Packaging Design, Website, Brand World.
Awards: ADC, FAB Awards.
Hard seltzers are ideal if you want something more refined than a pint of beer, but more refreshing than a vodka soda. In a growing marketplace, High Water brings the difference. For the sun risers and sun setters, High Water is for people who want to drink every last drop of life – without compromising wellbeing. Made from sparkling spring water from the Cotswolds, triple distilled vodka and natural fruit essences, High Water reflects the founder’s passion for life at the water’s edge.
Elegant and tranquil with undercurrents of opulent fun, our evocative designs set the scene. With ripples of anticipation captured across a range of art-based cans, you can picture yourself bobbing around the coast of Cornwall or relaxing on the sands of Sicily.
A striking blend of simplicity and charisma, the emotional connection is clear. High Water wants people to enjoy memorably good times balanced with respect for nature (a percentage of profits go to marine charities).
This is High Water. Come take a sip.